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122.07.09 PM Discovery Process - Risk 4 Business viability sub-components
Risk 4: Business Viability sub-components
Risk 4, Business Viability sub-components for executive consideration. There are 3 primary areas of thought for the executive team: 1. TAM - what is the size of the opportunity? 2. GTM - what is the launch and distribution strategy? 3. TTM - how long will it take to bring this product to market?
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- 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components to 125.010 Books - Inspired - Marty Cagan
- 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components to 122.06.01 PM Upper Management - Upper management should provide clarity of vision and strategy
- 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components to 122.05.14.05 PM Team Structure - Have a clear long term product vision and strategy
- 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components to 122.03.08 PM Responsibilities - Fitting into the rest of the company
- 110.009 Startups - Have you followed Marketing 101 to 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components
- 122.07 PM Discovery Process - Product discovery process to 122.07.09 PM Discovery Process - Risk 4 Business viability sub-components