Customer Lifetime Value
Has several acronyms: CLV, LTV, CLTV
A properly calculated customer lifetime value can can do many things for your company 108.20.30.10 Data Analysis - Benefits of LTV analysis
How to Calculate LTV
108.20.30.20 Data Analysis - Calculating LTV
How NOT to Calculate LTV
Graph:
- 108.20.30 Data Analysis - Customer lifetime value to 108.20.10 Data Analysis - Optimize
- 108.20.30 Data Analysis - Customer lifetime value to 108.20.30.10 Data Analysis - Benefits of LTV analysis
- 108.20.30 Data Analysis - Customer lifetime value to 108.20.30.20 Data Analysis - Calculating LTV
- 108.20.30 Data Analysis - Customer lifetime value to 108.20.30.30 Data Analysis - How NOT to calculate LTV
- 108.20.30.30 Data Analysis - How NOT to calculate LTV to 108.20.30 Data Analysis - Customer lifetime value
- 108.30.10.20.20.10 Data Analysis - Segments - RFM to 108.20.30 Data Analysis - Customer lifetime value
- 126.018 Decision Making - Beware of immediate rewards to 108.20.30 Data Analysis - Customer lifetime value