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The consultant’s website

The consultant’s website should not make the prospect think. Provide clarity and value to the potential buyer immediately.

  • What, exactly will you do for him?
  • What kind of results can he expect?
  • What do past clients have to say about your work?
  • What content (articles, self-tests, etc) proves that you have thought leadership in this area?
  • Make it easy to contact you
  • Have a newsletter signup
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