Upper management should provide clarity of vision and strategy

Management should strive to provide product teams with specific business objectives that must be met, and specific business results that are expected. This clarity of directive accomplishes two things: First, the product team knows exactly what is expected of it, can make decisions faster/easier, can communicate progress clearly. Second, the product discovery process has a specific bar by which to measure progress.

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• 125.010 Books - Inspired - Marty Cagan