Friday, December 23, 2005

Detecting Directory Spam

An interesting tidbit was given to me by my friend Justin - a very respected SEO who had recently talked to Google engineers about site optimization issues.  The knowledge was frightening...
 
Google will create a site and submit it to a massive directory submission service and watch where their links start appearing.  They assume that since these links appeared through an automatic script, that all the other sites on that directory were automatically submitted as well, and they discount all outgoing links from that directory.  In other words, they won't penalize you, but you just wasted your money by submitting to 75,000 directories at once.  Unless, of course, the traffic directly from those directories makes up for it - but that's pretty doubtful...
TG
 

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Name: Travis Giggy
Location: Fort Collins, Colorado, US

I am passionate about business on the Internet. This blog is my personal archive of lessons learned while conducting business on the Internet.

I started programming web sites 11 years ago.

In 1997, I started my first Internet business, called Carryout.com. It was an online food ordering service that allowed you to order food from a local restaurant right to your door. At the time, that was pretty cool!

The fire was stoked, and I started learning as much as I could about Internet marketing and copywriting. I became an expert at measuring and testing.

I've been a success and a failure many times over.

Now, a decade later, I still learn every day what it takes to be successful in online business. This blog is how I record those lessons. Since I started this blog, I've learned the value of keeping a written record of my Internet business experiences. As long as I keep learning and growing, I'll keep writing about it.

I doubt I'll ever quit learning.